Teaching

My teaching philosophy is grounded in balancing guidance with autonomy. I try to understand where students are in their learning journey and provide the appropriate balance of guidance, structure, and independence. As an instructor, I believe it is important to encourage students to apply concepts to familiar situations, making abstract ideas more tangible and meaningful. I try to incorporate interactive elements such as group discussions, in-class exercises, and experiential activities.

Course Level Role Year
Marketing Management Undergraduate Instructor of Record 2026
Marketing Management Undergraduate Instructor of Record 2023
Celeste Yi teaching Marketing Management
Ross School of Business · Marketing Management
Celeste Yi with students
With students · Marketing Management
Course Level / Instructor Role Year(s)
Marketing Management Undergraduate · Kevin Lee TA 2025
Executive MBA Marketing (EMBA 621) MBA · Puneet Manchanda TA 2025
Pricing Analytics and Strategy (MKT 608) Undergraduate/MBA · Aradhna Krishna Grader 2021–2025
Marketing Management Undergraduate · Varad Deolankar TA 2022
Marketing Management Undergraduate · Steve Shaw TA 2021
Marketing Management Undergraduate · Kyoungmi Lee TA 2018
Consumer Psychology Seminar Graduate · Kyoungmi Lee TA 2018